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Evelyna Bellamy
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A more
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Case studies / BlueHiveIdeas / systems / human context
Systems / experience / human context

BlueHive

The pieces matter.
So do the connections.

Connecting discovery, publishing, internal operations, and marketplace intelligence across an occupational health platform. A study in how the digital and physical experience fit together.

01 / Results & evidence

What changed.
What the record shows.

The original case study recorded growth in discovery and marketplace activity, alongside reuse of the interface system. These are reported historical results—not live counters or an independent re-audit. The repository scope includes my September 2026 update below.

Discovery / Monthly organic sessions62×

492 → 30,517

September 2025 to August 2026. The rounded multiplier compares the two monthly endpoints, not cumulative traffic.

Read the acquisition record ↗
Marketplace / Trailing twelve months1,859

Orders in the recorded period.

The original marketplace study reports 1,859 orders versus 88 in the prior trailing period. This is platform activity, not an individual attribution measure.

Read the marketplace record ↗
Organizational reuse / Updated scope30+

Codebases carrying shared patterns.

Repository scope updated by Evelyna, September 23, 2026. Engineering teams delivered the shared library and downstream implementations. The retained study records the earlier 29+ scope.

Read the propagation record ↗
Reading these figures responsibly

The work and the reported growth occurred within the same organization; that does not isolate the causal effect of one person or one design decision. The retained studies contain the original evidence labels, comparisons, and commentary. The September 2026 website capture preserves an experience, not proof of these historical outcomes.

Working study / Patterns carried forward01 / Reuse orbit

The work beyond the first interface.

An origin.
Many applications.
Architecture / A shared centerOriginal interactive study
Preparing the original study…
Shared patterns · representative applications

Original three-dimensional repository orbit. Nodes illustrate pattern reuse; they are not a repository inventory or live synchronization.

Field notesMeasurement, evidence & its limits

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

Repository scope update · 30+ as reported by Evelyna on September 23, 2026. References to 29+ below belong to the original study; its earlier audit labels do not establish a new audit of the updated count.

02 / The context

The experience doesn’t
end at the screen.

BlueHive’s public website, internal operations, published research, and event presence are different encounters with the same organization. Designing each in isolation misses the work happening between them.

My work connected interface patterns, information architecture, operational tools, and brand expression. The question was not simply how each artifact looked, but how it helped the next person understand, decide, and act.

Start with the person coordinating the next step.

The handoffs were part of the problem.

An employer needed to understand a testing requirement, find a suitable clinic, arrange an appointment, and know what happened next. The coordinator on the other side needed usable intake information, dispatch queues, and a clear view of order status. A better discovery page alone could not resolve that whole journey.

My remit crossed those boundaries: public information architecture, reusable interface patterns, internal CRM interfaces, publishing operations, and the translation of marketplace knowledge into a benchmark report and event presence.

I approached the work as a connected system. The public experience needed to help people choose and act; the internal experience needed to support the people carrying that action through.

Field notesThe starting point & the people

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

03 / Decisions behind the work

Designing what
happens next.

The artifacts came from a set of connected choices: how to publish, how to coordinate, and how to make a useful pattern reusable.

Publishing & discovery

Make the next page easier to build.

Provider directories, state hubs, and compliance guides needed consistency without becoming identical pages.

I built a shared vocabulary of tokens, components, content schemas, and page templates. Contributors could work within repeatable structures instead of treating every new requirement as a separate design project.

Inspect the component and template study ↗
Internal operations

Design the work after the click.

Public demand still had to become clinic coordination. A completed form was the beginning of an operational task, not the end of the experience.

I designed and built the internal CRM interfaces, data tables, and dispatch queues, connecting employer intake with the information coordinators needed to route and follow an order.

Read the internal operations study ↗
Reuse & shared authorship

Let useful patterns travel.

The public website and internal tools addressed different tasks, but some of their interface problems were shared.

Public-web patterns informed the core product rebuild. Engineering teams formalized components and token schemas from the internal CRM into a shared corporate UI library.

Trace the patterns and contribution boundaries ↗
04 / The connective work

Follow a thread.

Select a part of the map, then compare the paired evidence beneath it. These are editorial connections between artifacts, not a measured sequence of events.

BlueHive / System map

An editorial reading of the work—not a measured process model.

Thread 01 / Compare the evidence

A broad promise. A specific need.

Compare the homepage’s entry points with the detail on a single service page. The connection to inspect is the shift from introduction to a practical next step.

Public screenshots: September 23, 2026 archive · Later content may be present; not evidence of authorship of every captured page.

Field notesThe architecture, traced in detail

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

Repository scope update · 30+ as reported by Evelyna on September 23, 2026. References to 29+ below belong to the original study; its earlier audit labels do not establish a new audit of the updated count.

A shared design language

The interface vocabulary.

Begin with a decision, then inspect its visual expression. Original archive captures sit alongside explicitly labeled component studies; the two are not interchangeable evidence.

BlueHive / Interface studiesPlate 02
01 / The typeface
NunitoBlueHive / Interface type

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 & @ ? !

Considered.Regular / 400
Connected.Semibold / 600
Human.Extra-bold / 800
02 / The archived palette
Accent#00B4D8
Ink#080C16
Canvas#FFFFFF
03 / Small signatures
Direction
Card corner
8 px
Navigation
72 px

Archived tokens shown as design specimens—not a claim that every captured page uses an identical implementation.

Illustrative interface fragments—not original product screenshots. Inspect the preserved website for the original rendering.

Field notesComponents, templates & the work carried forward

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

Repository scope update · 30+ as reported by Evelyna on September 23, 2026. References to 29+ below belong to the original study; its earlier audit labels do not establish a new audit of the updated count.

05 / The public experience

Four ways into
the archive.

Start with one of these four pages, or explore all 84 saved public routes. Scroll, follow local links, and open the main menus without leaving the portfolio or relying on the live site.

Public pages captured September 23, 2026 · Original public content, locally reconstructed menu behavior. Not a complete application backup or a claim that all captured content dates to my project period.

Public archive / Selected entries01—04
About these captures

Original public pages preserved September 23, 2026, rendered locally for these thumbnails. Not every captured page dates to my project period. Proprietary BlueHive content; no open license asserted. Capture provenance ↗

Field notesDiscovery, the marketplace & daily operations

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

From the archive / Film & product

The idea, in motion.

The original introduction and the mobile UI announcement: two ways into the employer, provider, and employee experience.

01 / The introduction2023 · Original film
Concept to final cut by Evelyna Bellamy.

Direction, script, voiceover, animation, video design, and the mobile product design featured in the film.

BlueHive: An Introduction · 1:20 · Original 2023 publication
Source & preservation

Published by BlueHive on December 20, 2023. Preserved locally with permission confirmed by Evelyna on September 23, 2026. English captions are YouTube-generated and may contain errors. Product claims, pricing, and network figures describe the original publication, not today’s service.

Original publication ↗Preservation record ↗
02 / Mobile UI announcementApril 2024 · Product film
Introducing the new mobile experience.

Created by Evelyna Bellamy in April 2024 to announce BlueHive’s new mobile UI.

Mobile UI announcement · 0:36 · Created April 2024
Source & preservation

Originally created in April 2024, as confirmed by Evelyna. Later reused as the opening of BlueHive’s 60 Second Drug Screening Challenge webinar, published on April 3, 2025. This 36-second copy is preserved locally from that archived upload, with original audio. English captions are YouTube-generated and may contain errors. Interface details and product claims reflect the original publication.

Later webinar publication ↗Preservation record ↗
From operational knowledge to publication

Read the research.

I authored, modeled, and designed the benchmark report to turn marketplace knowledge into something others could read, question, and use. Its original scope includes 19,132 clinic facilities; the preserved pages carry the study’s findings and methodology.

Field study / Geography of access02 / Network atlas

A network becomes a place.

Begin with the person
looking for care.
Geography / A constellation of careOriginal interactive study
Preparing the original study…
Regional lenses · illustrative geography

Original WebGL clinic constellation. Dots illustrate the network; they are not clinic addresses or measured regional density.

Original report page: key findingsOriginal benchmark report interior, page four
The benchmark publication / 2026

The State of Occupational Health Access.

Thirteen original pages. Read the publication, then look beneath the layout: search, magnify, compare spreads, or open the author’s notes and evidence layers.

Download PDF

Original report pages and existing commentary are preserved. Labels describe the archived study, not a live data connection; this redesign does not independently validate its findings.

My role / Report authorship, modeling, and editorial layout.

ACCESSION BH-2026-PUB
01/13
Reading tools
Cover & Author Accession
P.01
Explore the archived benchmark comparisons

Preserved from the previous case study. These are historical presentation values, not current prices or a live operational feed. Consult the report for methodology and scope.

Price Variance by Diagnostic Protocol

Cross-network price distribution across 700+ market rate models

DOT Physical (FMCSA)46% state variance · Reported as observed$78 - $145
10-Panel Rapid Drug ScreenLab-confirmed GC/MS · Reported as observed$42 - $89
Respirator Fit (Qualitative)OSHA 1910.134 compliant · Reported as observed$65 - $120
Audiometric Baseline ExamCAOHC certified booth · Reported as modeled$38 - $72
The physical encounter

From screen
to conversation.

I led the team bringing BlueHive into the tradeshow environment, coordinating messaging, graphic production, vendor logistics, and execution.

The design challenge was continuity across media: a backdrop had to begin a conversation, while collateral and the digital display gave that conversation a next step. Inspect the four details or enlarge the photograph.

BlueHive exhibition booth: messaging on the left, mobile brand panel in the center, directory display on the right
Original photograph / BlueHive project archive

My role / Team leadership, messaging, graphic production, vendor coordination, and execution. Photograph from the existing project archive; photographer not established.

06 / Scope, contribution & reflection

A connected system.
Not a solo effort.

The case study distinguishes the work I directly built, the work I led, and patterns that other teams carried forward. Shared outcomes are not individual authorship.

Designed & built

The foundations

  • Internal operations CRM interfaces, data tables, and dispatch queues.
  • Public website design tokens, components, templates, and information architecture.
  • Benchmark report authorship, modeling, and editorial layout.
  • Environmental graphics and collateral systems.

I created the film from concept to final cut—writing the script, recording the voiceover, and designing and animating the video. The mobile product experience shown is also my design.

Led & directed

The connections

  • Publishing operations and contributor enablement.
  • Event presence, vendor creative production, and organizer coordination.
  • Acquisition strategy and observability instrumentation.
Originated & influenced

The work carried forward

Engineering teams formalized the shared UI library and adopted public-web patterns in the core product rebuild. Those implementations belong to the teams that delivered them.

What I took forward

The system is also
the work between people.

Follow the handoff.

BlueHive broadened how I think about experience design. The customer’s website and the employee’s administrative tool are not separate experiences when one person’s next step depends on the other.

Reuse matters beyond visual consistency. A useful pattern can give a publishing team a starting point, support a coordinator’s daily work, and become something another engineering team can extend. That is also why clear contribution boundaries belong in the story.

A service page needs a clear next step. A report needs room for evidence. A booth needs to start a conversation. The lesson is continuity without sameness: connect the work without forcing every medium into the same form.

Field notesThe original retrospective

Original working studies · Historical figures and commentary are retained, not a live operational feed or a new audit. Evidence labels and contribution boundaries remain attached to the work.

Repository scope update · 30+ as reported by Evelyna on September 23, 2026. References to 29+ below belong to the original study; its earlier audit labels do not establish a new audit of the updated count.

Continue the collectionChromologium

Another medium. A study in material, color, and interface.